Articles for category: Digital Marketing, Tech

bulk sms

What’s branded sms and how does it work?

You can send promotional messages, but you have to keep in mind that the message should not differ from those sent through social media. If the message is inconsistent with the other marketing campaigns you are running, your consumers will not be able to recognize your brand name. In addition, no marketing SMS is complete ...

bulk sms

Types of Digital Marketing Tools

There are several different types of digital marketing via sms tools available. OptiMonk is a popular tool that encourages marketers to segment their marketing messages to target specific groups of customers. This tool allows users to build campaigns for all customers and is known for its ease of use and templates that come with established average ...